{"id":308,"date":"2026-01-08T09:00:00","date_gmt":"2026-01-08T07:00:00","guid":{"rendered":"https:\/\/campus-consulting.fr\/blog\/?p=308"},"modified":"2026-07-16T08:22:16","modified_gmt":"2026-07-16T06:22:16","slug":"retour-experience-etudiant-freelance-bizdev","status":"publish","type":"post","link":"https:\/\/campus-consulting.fr\/blog\/retour-experience-etudiant-freelance-bizdev\/","title":{"rendered":"Mission freelance \u2013 Antoine x AppleWood"},"content":{"rendered":"\n<div class=\"wp-block-group is-style-section-4 is-layout-flow wp-block-group-is-layout-flow is-style-section-4--1\">\n<h2 class=\"wp-block-heading\">Le brief<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">AppleWood est une marketplace B to B dans le cadeau d&rsquo;affaires.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Antoine, \u00e9tudiant freelance, a \u00e9t\u00e9 missionn\u00e9 sur deux volets compl\u00e9mentaires : \u00a0<br>1. R\u00e9activer les clients dormants pour g\u00e9n\u00e9rer de nouveaux prospects \u00a0<br>2. Explorer un nouveau pays pour un potentiel d\u00e9veloppement strat\u00e9gique, en r\u00e9alisant une \u00e9tude de march\u00e9 d\u00e9di\u00e9e \u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Une premi\u00e8re r\u00e9union en pr\u00e9sentiel \u00e0 Paris avec le client a permis de cadrer les attentes : 2h d\u2019\u00e9changes, donn\u00e9es internes partag\u00e9es, pr\u00e9sentation des enjeux de la soci\u00e9t\u00e9. &nbsp;<\/p>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Objectifs de la mission<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">&#8211; R\u00e9activation de clients historiques inactifs depuis plusieurs mois et faire de la prospection cibl\u00e9e &nbsp; &#8211; R\u00e9alisation d\u2019une \u00e9tude de march\u00e9 internationale avec recommandations \u00e0 la cl\u00e9 pour le d\u00e9veloppement commercial &nbsp;<br>&#8211; Identification et priorisation de pays \u00e0 fort potentiel de d\u00e9veloppement, pour mieux g\u00e9n\u00e9rer de nouveaux prospects &nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Organisation &amp; posture du freelance<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Antoine, \u00e9tudiant freelance en strat\u00e9gie, a propos\u00e9 d\u2019int\u00e9grer une amie d\u2019HEC, \u00e9galement \u00e9tudiante de l&rsquo;\u00e9cosyst\u00e8me de Campus Consulting, au projet pour renforcer l\u2019expertise.<br>Ensemble, ils ont : &nbsp;<br>&#8211; Form\u00e9 un bin\u00f4me autonome, avec une organisation libre mais rigoureuse.<br>&#8211; Travaill\u00e9 \u00e0 distance, avec des points interm\u00e9diaires en visio.<br>&#8211; Adopt\u00e9 une posture de consultant : structuration des analyses, plan d\u2019action, logique de livrables.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">M\u00e9thodologie &amp; outils<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Benchmark quantitatif via Excel : taille des march\u00e9s, analyse concurrentielle, barom\u00e8tre d\u2019opportunit\u00e9, afin de r\u00e9aliser une \u00e9tude de march\u00e9 compl\u00e8te.<\/li>\n\n\n\n<li>Aucune deadline impos\u00e9e, mais un rythme auto-r\u00e9gul\u00e9 et professionnel.<\/li>\n\n\n\n<li>Mission pilot\u00e9e comme en cabinet de conseil : cadrage, analyse, synth\u00e8se, restitution.<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>&nbsp;\u201cAu d\u00e9part, je cherchais juste un compl\u00e9ment de revenu. Finalement, je suis tomb\u00e9 sur une mission tr\u00e8s formatrice, qui m\u2019oblige \u00e0 structurer mes analyses comme en cabinet.\u201d<\/strong><\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">R\u00e9sultats et valeur ajout\u00e9e<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">&#8211; Livrable strat\u00e9gique : un plan de d\u00e9veloppement pour un nouveau pays, issu de la mission commerciale. &#8211; R\u00e9activation de la relation commerciale avec plusieurs anciens clients, permettant de g\u00e9n\u00e9rer de nouveaux besoins.<br>&#8211; Confiance renforc\u00e9e avec le client, qui a \u00e9largi la mission initiale.<br>&#8211; Exp\u00e9rience valorisante : Antoine, \u00e9tudiant freelance, s\u2019approprie les codes du conseil, avec un projet structurant pour son CV.<\/p>\n\n\n\n<div class=\"wp-block-group is-style-section-5 is-layout-flow wp-block-group-is-layout-flow is-style-section-5--2\">\n<h2 class=\"wp-block-heading has-text-align-center has-contrast-color has-text-color has-link-color wp-elements-1\">Rejoindre l&rsquo;\u00e9cosyst\u00e8me Campus Consulting<\/h2>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">Que vous soyez entreprise en qu\u00eate de renfort agile, ou \u00e9tudiant\u00b7e \u00e0 la recherche d&rsquo;une mission concr\u00e8te et valorisante : Campus Consulting vous accompagne.<\/p>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><strong>Des profils qualifi\u00e9s, des missions \u00e0 fort impact, un cadre structurant.<\/strong><\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-32f2a49c wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/campus-consulting.fr\/contact\/\">Contactez-nous<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-outline is-style-outline--3\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/campus-consulting.fr\/etudiants-freelance\">Trouver un freelance<\/a><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Retour d\u2019exp\u00e9rience : Antoine, \u00e9tudiant freelance, revient sur sa mission de business developer au sein de la plateforme AppleWood.<\/p>\n","protected":false},"author":4,"featured_media":499,"comment_status":"open","ping_status":"open","sticky":false,"template":"article-bandeau-bleu-cc","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[5],"tags":[73,21,62,34,61],"class_list":["post-308","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-missions-realisees","tag-bizdev","tag-etudiant-freelance","tag-experience","tag-freelance","tag-retour"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Case study d&#039;une mission de freelance business 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